Always Best Care provides you with comprehensive marketing and sales training, plus a complete library of sales and marketing tools. As an ABC franchisee, you’ll have access to everything from the latest email marketing strategies to high quality consumer education videos.

Our direct marketing strategies include a broad range of specific training and collateral materials for your successful business development. We’ll provide everything from detailed documents focused on selling into specific market segments, to a customizable newsletter for you to leverage your local relationships and magnify brand awareness with referral sources and customers.

Always Best Care provides the knowledge, tools and strategic marketing initiatives to help you achieve local market share success.

An initial start-up and 60-day Marketing Program is created specifically for your area. We provide an extensive library of marketing, training, strategic plans and executions. You’ll be able to utilize more than 50 marketing collateral pieces for diverse ongoing campaigns. Professional consumer education materials have been created to help you quickly build local credibility and accelerate Always Best Care brand awareness.

Plus – you’ll be supported by an award winning national advertising program that’s designed to generate leads and build recognition of Always Best Care as the leader in the Senior Care industry.


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There are about 30,000 assisted living facilities in the United States, with industry revenues around $36.8 billion.

The US Department of Health & Human Services estimates that by 2050, the number of individuals using paid long-term care services in any setting (e.g., at home, residential care such as assisted living, or skilled nursing facilities) is likely to reach 27 million people.

The typical resident in an assisted living facility is an 85 year old female